How Long Have You Been a Copywriter?

I've been a copywriter since 2021, having completed a professional course run by the London School of Public Relations (their branch in Zagreb, Croatia). After that, I took the online course certified by Lions Cannes. I've been gradually transitioning into copywriting and slowly moving away from translation.

What's the Process if I Hire You for Copywriting/SEO?

First, we'll schedule a ZOOM or Google Meet call. We can have multiple meetings depending on the project complexity. There's a copywriting brief I use to ask you about your needs, and this brief helps me craft a copy and an SEO strategy that will benefit you. You'll need to fill in the brief before we schedule a call.

How Can I Pay for Your Copywriting/SEO Work?

You can pay in full in advance, or 50% of the specified sum in advance and the remainder within a maximum of 2 weeks. I'll first issue an OFFER, and when the work is ready, you'll receive the INVOICE in EUR. I'm based in Zagreb, Croatia. You can pay by bank transfer or PayPal.

How Long Have You Been an SEO Professional?

I've been working as an SEO professional since 2023, focusing on on-page SEO. On-page SEO means I work to improve what's on your website, paying attention to the content. I came to see SEO as a necessity for businesses that want to grow organically with blogs and compelling copywriting without investing in online advertising.

What if I Don't Like the Copy or SEO Work?

As we work together on your website, you have the right to request changes. I'll provide a second version included in the price. However, you'll need to provide detailed feedback with specific arguments or show me examples of copy that achieves the effect you'd like for your website.

Do You Offer Free Consultations?

Yes, I offer free SEO or copywriting consultations via Zoom or Google Meet for up to 30 minutes. Sessions longer than 30 minutes are considered paid 1:1 consultations for Copywriting, LinkedIn, or SEO services.

Is There a Money-Back Guarantee?

Yes, you can request a refund within 30 days of paying for copywriting and SEO services if the work doesn't meet your demands.

visibility with Linkedin — linkedin blog

Use AI to Increase Your Linkedin Profile’s Visibility

Facebook, Twitter, Instagram- these are all places where you and your brand can stand out.

Each platform calls for different kinds of content formats. Different visuals.

What about Linkedin?

If visuals are a necessity for Instagram to achieve visibility, how do you get visibility with Linkedin?

Can AI help (I’m not a fan of AI, by the way)?

Linkedin is one of the most professional platforms, where you can show your achievements, showcase your successes at work, network with like-minded people, and grow your customer base. What you need for all that is a solid Linkedin profile and a strong Linkedin summary.

Linkedin visibility comes with consistent posting, but also with a clear Linkedin profile that displays your quality as a person.

How does AI come into the picture?

Should You Use AI to Help With Your Linkedin Presence?

Well, I’ve always been very hostile to the use of AI.

I rarely use it for copywriting purposes.

Almost never to optimise website pages (mostly homepages).

However, I must admit that I have intentionally used AI to see whether a Linkedin profile generated with AI helps achieve greater visibility.

So, I’d say, yes, use it to see for yourself.

What Does it Mean for You to Be More Visible on Linkedin?

Visibility on Linkedin means that your Linkedin profile will appear very often in the search results when recruiters or potential clients search for a keyword you entered on your LInkedin profile.

For that you must know exactly which keyword describes you best.

Which keyword describes the services you provide.

You must use keywords which are often searched.

You have to know how people name things, what they desire to find.

And what joy if your Linkedin profile crops up or it matches what they have been searching for!

Each time your Linkedin profile comes up in the search results, your profile has the chance to be opened and read.

What determines a Linkedin profile’s opening rate, that is, how often it will be studied and read, is the way you craft your HEADLINE within your Linkedin profile.

Now here’s where you can start using AI. If you want to.

MY test: I used AI to write my Linkedin headline

In the past few weeks people in my network have experimented even with Linkedin summaries written by AI.

Even summaries written in a funny, mocking way.

What I decided to do, is check whether an AI crafted Linkedin headline would get me more views, whether it will help increase my visibility on Linkedin.

Normally, some 5 people check my Linkedin profile every day.

Sometimes that number jumps to above 10, but that’s very rare.

What I have done is, ask AI to provide me with Linkedin headline variations - it gives you 3 versions.

In each Ai inserted relevant keywords.

The problem is, at least with the AI built into Linkedin, that it doesn’t produce solutions like Microsoft’s Copilot, ChatGPT or OpenAI.

It just spits out 3 versions according to the keywords you used previously in your profile.

And that’s that.

No humour, no mentioning of hobbies, it just lists these keywords.

In my case it’s: #copywriter, #SEO consultant, #Linkedin content creator, #translator... too many capes, I know. Too many keywords.

But just 1 keyword wouldn’t give you greater Linkedin profile visibility. I’m sure of that.

Ai inserts keywords into your Linkedin headline

Seeing your Linkedin headline as a bundle of keywords isn’t a very attractive sight.

But when I changed my headline, there was an increase in the number of visits to my Linkedin profile.

And it lasted a minimum of 3 weeks, which is pretty good.

The above snippet shows that people do look for keywords which entail “Linkedin profile visibility”, so it’s something Linkedin users really want to achieve - more visibility on Linkedin.

AI wrote my LInkedin headline end of August. There’s a steady increase in profile views since 28th Aug 2024.
Now, 30th September, that number has declined. So AI brought it to 82 views/week compared to some 50 views /week before that.

You see here, I can clearly remember when I let AI do my Linkedin headline. It was end of August.

Exactly 30 days ago from now, I think.

Conclusion:

AI managed to increase the number of views to my profile, but is it only AI?

Or the fact that it’s September, people coming back from holidays, and me keeping up posting day in day out?

Try using AI to boost the visility of your Linkedin profile.

Experiment a month like I did, then return your old headline, which sounds more “copywriterish”, since it combines words which at least trigger some emotions, not ust list keywords.

Want to improve your own Linkedin profile?