How Long Have You Been a Copywriter?

I've been a copywriter since 2021, having completed a professional course run by the London School of Public Relations (their branch in Zagreb, Croatia). After that, I took the online course certified by Lions Cannes. I've been gradually transitioning into copywriting and slowly moving away from translation.

What's the Process if I Hire You for Copywriting/SEO?

First, we'll schedule a ZOOM or Google Meet call. We can have multiple meetings depending on the project complexity. There's a copywriting brief I use to ask you about your needs, and this brief helps me craft a copy and an SEO strategy that will benefit you. You'll need to fill in the brief before we schedule a call.

How Can I Pay for Your Copywriting/SEO Work?

You can pay in full in advance, or 50% of the specified sum in advance and the remainder within a maximum of 2 weeks. I'll first issue an OFFER, and when the work is ready, you'll receive the INVOICE in EUR. I'm based in Zagreb, Croatia. You can pay by bank transfer or PayPal.

How Long Have You Been an SEO Professional?

I've been working as an SEO professional since 2023, focusing on on-page SEO. On-page SEO means I work to improve what's on your website, paying attention to the content. I came to see SEO as a necessity for businesses that want to grow organically with blogs and compelling copywriting without investing in online advertising.

What if I Don't Like the Copy or SEO Work?

As we work together on your website, you have the right to request changes. I'll provide a second version included in the price. However, you'll need to provide detailed feedback with specific arguments or show me examples of copy that achieves the effect you'd like for your website.

Do You Offer Free Consultations?

Yes, I offer free SEO or copywriting consultations via Zoom or Google Meet for up to 30 minutes. Sessions longer than 30 minutes are considered paid 1:1 consultations for Copywriting, LinkedIn, or SEO services.

Is There a Money-Back Guarantee?

Yes, you can request a refund within 30 days of paying for copywriting and SEO services if the work doesn't meet your demands.

on-page-seo-audit — SEO blog for higher Google rankings

Can You Engage an SEO Copywriter for That?

You know that maintaining a high-performing website is crucial for attracting traffic and converting leads, don’t you?

Then you’d agree that one of the most effective ways to ensure your site is optimized is by conducting regular on-page SEO audits.

Now this is the thing not many website owners do.

It may be because,

they don’t want to invest in on-page SEO audits
they prioritize advertising over achieving positive developments with SEO that are much slower
they want to see quick results after having published their website (achieve more website traffic and clicks, resulting in more purchases)

But the thing is, that an on-page SEO audit is immensely important, as it

evaluates your website's content and technical elements,
ensures it aligns with search engine algorithms
provides a seamless user experience.

How Much Does an SEO Copywriter Add to the On-Page SEO Audit?

Paired with the expertise of an SEO copywriter, implementing the audit can significantly enhance your site's visibility and engagement.

You can not exclude an SEO copywriter from the process of auditing your website.

In order to perform an on-page SEO audit you have to hire a professional who looks at the website content in two ways:

whether the content engages the targeted audience from the copy’s point of view and

whether the content is structured in a way that conforms to best SEO practises (headings, inserting keywords, alt tags for images, internal and external linking, anchor texts etc.)

On-Page SEO Audit Inspects Title Tag + Meta Description

Install Ahrefs’ Chrome Extension to Check How Google Sees Your Web Page

This is just part of the audit.

Look below what you must take into consideration when you do a website audit:

The data here are from Ahrefs, an SEO tool that you can add to your Chrome browser as an extension.

You activate the tool when you want to inspect a particular web page.

In this case it’s a luxury retreat on the island of Mali Lošinj, Croatia.

So, what is it that you must consider when you want to SEO optimise a homepage like that?

SEO-tool-Chrome-extension-for-SEO-audit — This Chrome extension by Ahrefs tells you key parameters of the website : its title and description as displayed by Google in the search results.

Obviously, the meta data play an important role. These are the title and the description (each shown above with the maximum characters they can have, 60 and 160)

In the Content section you see that there’s no keyword in the H1 (the most important heading).

The H1 has “legend” and “reborn” which do not figure as keywords.

Would you look for a “legend” when you want to find a hotel or retreat in Mali Lošinj, in Croatia?

I’ve also prepared a sheet below for you where I list the essential steps when performing an on-page SEO audit:

(No. 1 in the list is the meta data with the title and description you just saw earlier)

on-page-seo-audit-steps — This is a list of steps during an on-page SEO audit

You’ve got to use keywords on your homepage or any other web page!

You can look up their rankings in Semrush.

See below:

on-page-SEO-audit-semrush-keyword-monitoring — When doing an audit, I use Semrush to inspect the positions of keywords

In the image above you can see how I use Semrush: I use it to monitor how my keyword is doing.

It’s one of the keywords my website’s is ranking as No. 1 on Google in the US (although this keyword has a low KD= Keyword difficulty (9 out of 100).

How On-Page SEO Audits and Copywriting Work Together

The synergy between an on-page SEO audit and an SEO copywriter can transform your website into a high-ranking powerhouse. For example:

An audit might reveal underperforming pages due to weak content or poor keyword targeting.
The copywriter can rewrite these pages with optimized headlines, engaging text, and strategic calls-to-action (CTAs) to boost conversions.

By integrating regular audits with professional copywriting services, website owners can ensure their sites remain competitive in search rankings while delivering value to users.

If you haven’t conducted an on-page SEO audit recently or worked with an SEO copywriter, now is the time to invest in these essential practices for long-term success.

Here’s in short what you must check when you do such an audit on your own.