How Long Have You Been a Copywriter?

I've been a copywriter since 2021, having completed a professional course run by the London School of Public Relations (their branch in Zagreb, Croatia). After that, I took the online course certified by Lions Cannes. I've been gradually transitioning into copywriting and slowly moving away from translation.

What's the Process if I Hire You for Copywriting/SEO?

First, we'll schedule a ZOOM or Google Meet call. We can have multiple meetings depending on the project complexity. There's a copywriting brief I use to ask you about your needs, and this brief helps me craft a copy and an SEO strategy that will benefit you. You'll need to fill in the brief before we schedule a call.

How Can I Pay for Your Copywriting/SEO Work?

You can pay in full in advance, or 50% of the specified sum in advance and the remainder within a maximum of 2 weeks. I'll first issue an OFFER, and when the work is ready, you'll receive the INVOICE in EUR. I'm based in Zagreb, Croatia. You can pay by bank transfer or PayPal.

How Long Have You Been an SEO Professional?

I've been working as an SEO professional since 2023, focusing on on-page SEO. On-page SEO means I work to improve what's on your website, paying attention to the content. I came to see SEO as a necessity for businesses that want to grow organically with blogs and compelling copywriting without investing in online advertising.

What if I Don't Like the Copy or SEO Work?

As we work together on your website, you have the right to request changes. I'll provide a second version included in the price. However, you'll need to provide detailed feedback with specific arguments or show me examples of copy that achieves the effect you'd like for your website.

Do You Offer Free Consultations?

Yes, I offer free SEO or copywriting consultations via Zoom or Google Meet for up to 30 minutes. Sessions longer than 30 minutes are considered paid 1:1 consultations for Copywriting, LinkedIn, or SEO services.

Is There a Money-Back Guarantee?

Yes, you can request a refund within 30 days of paying for copywriting and SEO services if the work doesn't meet your demands.

A Blog on Copywriting - The Power to Attract with Words

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What’s on this Copywriting Blog?

In this blog section, you can read about various topics that go under the umbrella of copywriting.

To learn more about them, have a look at the blog articles I have been publishing here since 2018, and enjoy the content as your perspective on copywriting starts to widen.

What makes copywriting so thrilling and exciting for me as a copywriter and SEO professional?

What is copywriting really?

What are the copywriting stages?

How to begin crafting a website copy for a hospitality business?

I mostly talk about website copywriting for hotels or hospitality copywriting for owners of apartments and other accommodations, professional services, and other business types.

How can copywriting benefit you as my potential client?

I do copywriting and understand it not only as the writing of text for websites but also as the writing of brochures and other marketing materials.

But it’s not just website copy that I write.

I also craft texts for brands that go into print and are distributed to potential clients (even on the streets as some kind of guerilla marketing.)

Here’s me analysing a printed copy for a Croatian luxury brand that makes scented candles:

What Are the Effects of Good Copywriting?

Good copywriting builds a connection with your potential client or customer.

It establishes trust.

It is compelling copywriting that has the problems and pains of the customer at its center, and it solves them in the most efficient of ways: simply and directly.

Browse my blog section and read about:

sales copywriting (including Black Friday as a sales event),
best copywriting examples you can learn from and analyse, and then use for your own purpose,
how to write the best copywriting headlines to attract more leads,
when you should optimise your website copy (for example: if you haven’t touched your website copy for a very long time),

aaand more.

The luxury brand is famous for its owner, a Croatian tennis star. You’ll see what faults there are in the printed copy.

Book my copywriting services

effects of copywriting - copywriting blog

Blog content is a valuable asset for any website.

I would be delighted to write blogs for you on a monthly basis.

Writing a 500-word blog post (SEO optimized)

Quick View

Writing a 500-word blog post (SEO optimized)

€95.00

Writing SEO-optimized blogs on a month-to-month basis

Choose this service if you want to drive more organic visits to your website.

Blogs do exactly that. Especially SEO-optimized blogs.

Businesses that do not have blogs lose a lot, because by writing blogs you can show your competence, you can write about business stories, successes you’ve had, and you can showcase your work.

Blogs are very useful in the eyes of search engines. They are the ones telling search engines that your content changes, giving your website the chance to increase its domain authority

If you’re happy with your website copy, you can start building traction with blogs.

SEO-optimized blogs of 500 words and more

I write blogs based on the researched keyword that I know will bring a lot of traffic to your website.

Throughout the post, I’ll be inserting relevant headings that contain the keyword and specify problems your potential customers face, giving them answers early on so that AI Overviews and other search engines will pick them up. That way, your blog posts will be seen exactly by searchers needing immediate answers.

Each blog post will have more CTAs—more opportunities for readers to react—and you can see how efficient your posts have been on Google Search Console. I track the statistics every month for you.

SEO-optimized blog writing continued in the next month?

You can cancel the service by the end of month (if you ordered the service early in the month), but in any case, I’ll send you an email with the question if you’d like to continue with the service.

The price is for 1 SEO-optimized blog post containing 500 words. Per month.

You can suggest the keyword if you have done the research yourself.

If you want to ask me anthing before you say Yes, you can book a 30 min free consultation.

Have a look at my Copywriting Portfolio

Mariann Makrai 10/04/2025 Mariann Makrai 10/04/2025

How to Improve On-Page SEO to Up Your Website’s Visibility

After you get your website’s SEO audit results, it’s time to roll up your sleeves: improve on-page SEO of your website.

Mariann Makrai 07/03/2025 Mariann Makrai 07/03/2025

Best Copywriting Examples for Hero Sections

A website’s hero section is where the magic happens. In this blog post I’m be showing you best copywriting examples for website hero sections that have the strength to attract. Hospitality copywriting and copywriting for restaurants.